case study
“This energetic team goes out of their way to make your dreams come true!! Hard working and dedicated to make your brand the No.1!” - Gopi Vaid
Couture designers on Instagram use the platform for Brand Awareness. With the convenience of
targeting and ad spend, it’s easy to reach a larger audience beyond your follower count. However,
it is important to maintain hygiene, specially in industries like fashion to build trust and
communicate authenticity.
Gopi Vaid came to us in the month of June, 2018 with 3.4k followers and 2 years of Instagram
presence. She asked us to help her grow organically on the platform since this was important for
her to expand her business digitally. She gave us until the month of December, 2018 to hit a target
of 10k followers.
This was crossed in the month of November, 2018 with Rs. 0 spent.
Instagram is a very personal platform. The more love you give it, the better it performs.
We studied her insights over the past 2 years, noted down what worked well for her and played
on that. We improved her quality of content, increased her celebrity sourcing activities and
engaged better with followers. Her account grew everyday at a rate she never noticed before!